Think about your favorite coffee shop, boutique or restaurant. Now imagine Wichita without all of our local businesses that make our city unique. Small Business Saturday, a day when holiday shoppers are encouraged to support local brick-and-mortar businesses, is scheduled for November 26, 2016.
But what exactly are the benefits of shopping small (on the 26th and everyday)? Here are just a few:
1. Supporting your city
When you shop small, you’re also supporting and growing your community. Businesses pay taxes, which in turn fund schools, roads, firefighters, etc. Studies have shown that $68 of every $100 spent at small businesses stays in the community.
2. Impacting the economy
More than half of new U.S. jobs created since 1995 have come from small businesses, making small biz the backbone of America.
3. Being WOWed by excellent customer service
One of the biggest advantages small businesses have over large retailers is the ability to provide more personable, hands-on, and memorable customer service. You will most likely be helped by the owner, their family or someone vested in the success of the business.
4. Finding unique items
Searching for the perfect gifts can be difficult enough without seeing the same products time after time. Small businesses are more likely to offer “Where did you get that?” items not found in departments stores.
5. Being part of the American Dream
Small-business owners are the embodiment of the American Dream; supporting them makes you part of the dream, and who wouldn’t want that?
Search #ShopSmall on social media to see many more reasons, then add your own!